Performance matters. It’s why we’re here. We fight entropy. We uncover shortcuts to performance. We outdistance the impossible. We believe it is better to travel well than to arrive, that the journey is more important than the destination, and the only goal that matters is the horizon.

Art: Music, print, design, graphics, poetry, imagery, video, architecture. It’s all source material.

History: Lessons from history are shortcuts to performance. Please believe we are NOT doomed to repeat it. Learn from history. Now go make history.

Travel: In a blink, you’ll see it. You must move to catch it. Will you? Seize the day!

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